Thursday, March 26, 2015

Common Sense Solutions to Improve Customer Service

The Accenture Global Consumer Pulse Research Study, a 10 year study tracking consumer activity worldwide, found that in the US, 53% of consumers switched providers because of bad service in at least one industry. They also found that 80% of the service changes that occurred could have been avoided with better customer service.

Tuesday, March 24, 2015

eBay Messaging API Email Different than POP3

Using the eBay interface to read customer messages by communicating directly with the eBay database is very different from reading regular email from your POP3 or IMAP accounts. ReplyManager's eBay Integration interfaces with eBay to allow sellers to respond directly to buyers, which includes those buyers that choose to remain anonymous.

Thursday, March 19, 2015

Knowing When to Advertise on What Device

Do you know when a customer is most likely to purchase something on their phone or tablet vs desktop or laptop? Or what type of advertising works best on what device?

Thursday, March 12, 2015

Why Online Sellers Should Consider a Business Plan

When you have a goal, most times it’s helpful to have a plan in order to reach that goal. Whether it’s to increase sales, loose a few pounds, or even to just drive to the store. You know that the easiest way to get to the grocery store is to take that right at Miller, left at Main, and straight past the post office on the right side of the road. The same can be said of owning and operating a business.

Thursday, March 5, 2015

3 Tips to Make Business Taxes Easier

As Benjamin Franklin said; "In this world nothing can be said to be certain, except death and taxes.” It’s that time of year again for many. Tax season can be a big stressor for many business owners. A good way to reduce this stress is by being prepared. Below are three tips that may help you organize your business’s finances for tax season.

Thursday, February 26, 2015

Online Sales Outshine Brick & Mortar During 2014 Holidays

The economic landscape is improving, and consumer confidence is on the rise! Due to an improving job market and lowered gas prices, shoppers are spending more freely than they had been in the past few years. This is an especially welcome trend for online sellers, as the seemingly continual upward movement of online sales ensures they are getting an increased share of retail sales profits.

Thursday, February 19, 2015

It’s Official! Brands Can't Stop You From Re-selling

Much of the online marketplace is modeled around re-selling secondhand goods. This is especially true for eBay. In 1998, the Supreme Court ruled that first-sale doctrine applies to products made in the United States that are sold overseas. This meant that the copyright holder (the brand) could only claim profit for an item sold on the first sale. If the item was re-sold in the United States, the profit would go to the purchaser of that item. But in coming years, that ruling would be challenged, potentially jeopardizing online reselling of products.