Tuesday, August 26, 2014

Improving Your Ecommerce Bounce Rates

Bounce rates illustrate the percentage of people who visit a website and leave without clicking through to any other pages. For ecommerce sites, the reasons behind high bounce rates may vary. For example, either the experience wasn't what they expected, they had a hard time navigating, or something else may be preventing them from engaging further with the site.

Friday, August 22, 2014

Breaking Through the Clutter of Online Content

On any given day, consumers are exposed to nearly 5,000 marketing messages, send and receive over 82 billion emails, and bury themselves among the 500+ million tweets sent per day. Given this overload of online content, how can businesses break through the clutter to promote consumer engagement with their own brands?

Monday, August 18, 2014

FAQs: Using the Resolution Center in ReplyManager

We've received some great feedback and suggestions regarding our recent integration with eBay's Resolution Center. Here's a look at some of the most frequently asked questions regarding the use and setup of this feature.

Tuesday, August 12, 2014

Inventory is the Key to Successful Selling

In the competitive world of e-commerce, there are a number of tools and services designed to help sellers rise above the competition - from shopping cart solutions to fulfillment services. To many experts, inventory alone may be the most important element of an e-commerce business, and choosing the right product categories is the first step toward success.

Tuesday, August 5, 2014

ReplyManager Expands Multi-Channel Support With Version 6

We're pleased to announce the release of ReplyManager Version 6, offering new integrations and enhanced features to help online sellers communicate more efficiently.

Friday, August 1, 2014

Facebook & Twitter: Breaking into the Ecommerce Space

Social media giants, Facebook and Twitter, are inching closer to becoming preferred social commerce platforms. Both companies are testing "Buy Now" buttons onsite with the goal of increasing user engagement while providing added value to advertisers.

Tuesday, July 29, 2014

How to Use Instagram for Ecommerce

Instagram is a popular social networking app that allows users to edit and share photos and videos with peers across all social media platforms. What makes this application unique for retailers is its ability to tell a story about a person's life or convey a brand's personality through imagery alone.