The Importance of Measuring Mobile Moments

According to Forrester, the average smartphone user looks at their device up to 200 times a day, totaling over two hours screen time daily. With smartphone usage growing exponentially, that is a massive audience. In the evolving digital marketplace, sellers need to learn how to quantify all of that data in order to craft a mobile marketing strategy.

Get Ready for Shipping Rate Hikes US Sellers!

Etail sellers in the US get ready. USPS has recently announced that effective on January 17, 2016, shipping service rates will see increases in several areas. Make sure to review rate increases to ensure your business will remain profitable as these increases may very well affect a seller’s ability to offer free shipping.

eTail Online Fraud Prevention

The profile of the average criminal committing fraud in the U.S. is quite specific. SiftScience ran a year-long study and found the average fraudster says they are an 87-year-old male from Alaska, and purchases something with a value less than $20. Most fraudulent transactions happen at 3 AM and are shipped to the east coast of the US. Orders going to Miami-Dade county in Florida have the highest likelihood of being fraudulent orders.  

3 Tips to Combat Ad Blockage for Mobile Commerce

The numbers say it all. 79% of internet users own a smartphone. Demandware says smartphones are responsible for 94% of the increase in digital commerce traffic, 74% increase in basket creation, and 47% increase in order growth. Mobile commerce is driving a significant amount of ecommerce boost.

Using Instagram to Drive Online Sales

Do you know where your potential customers are online? The answer is: everywhere. Most of you reading this article are in the business of selling. A big part of selling is attracting potential buyers and increasing brand awareness. Social media makes it easier than ever before for sellers to target their message to the audiences with the potential to increase revenue.

Amazon Sales On the Rise Going Into Holidays

ChannelAdvisor recently published an article highlighting Amazon’s amazing 3rd Quarter results. The platform experienced its second straight quarter of growth, actually exceeding their $24.9 Billion forecast of expected revenue at $25.4 Billion. Much of that growth is due to their robust 3rd party seller market.

3 Tips to Generate More Revenue from Adwords Holiday Campaigns

The seasons are changing and we are heading into the holiday shopping season, are you ready for the busiest time of year?  Finch knows that this time of the year companies are putting final touches to their marketing plans for Q4.  You are making your list and checking it twice in order to beat out your competition and gaining more sales from your marketing efforts.  We want to help you make sure what you have in place is what will make 2015 a year to remember.

ReplyManager: Visual Cues to Help Keep You Organized

Keeping communications organized is a vital tool in any business. Many are plagued with gargantuan inboxes that seem to have no rhyme or reason as to what type of messages should be addressed first without opening each individual message. It can be a frustrating task. To help, ReplyManager has message preview capabilities, as well as a system of categories and customizable references that help sellers keep everything organized.

2015 UK and US Holiday Shipping Deadlines

It’s that time of year! The holiday season makes or breaks the entire year for many etail sellers. Quick, on time deliveries are no longer optional, but absolutely necessary in order to thrive. The big three U.S. shippers recently released their shipping deadlines for delivery by December 25th. Be sure to mark these dates for domestic services on your dashboard calendars, sellers!

Cyber Monday. Are you ready?

Cyber Monday is fast approaching. 2014 saw over $2 billion dollars on this single day. Hopefully everyone has completed their etail homework and has a plan in place to make the most out of this busy sales day. RJMetrics reports that the holiday shopping season can result in 30% of a seller’s entire year. The holidays can literally make or break a business.

Should You Outsource Your eBay Fulfilment?

One big decision that growing eBay companies will have to make is whether to outsource order fulfilment. On the one hand, it can save you a huge amount of time, and can be cost effective if you choose the right company, but on the other it’s not a perfect fit for all businesses. Here is a list of the pros and cons of outsourced order fulfilment along with some tips for choosing the right fulfilment company.

Using Notes in ReplyManager to Communicate Internally

Customers aren’t the only ones eTailers need to communicate with, however. Much of the business of simply “being in business” deals with communicating internally. To help with this process, ReplyManager offers an Internal Notes feature within each email thread so you can communicate between staff without sending a message to the customer and everything is kept within the same thread.

eBay System Messages- Replying with ReplyManager

eBay sellers receive many system messages on a daily basis. Most times, the seller does not have to do anything with these system messages. There are a few instances, however, that eBay will require the seller to respond.

ReplyManager at Linn Academy 2015

Linnworks recently opened registration to their 3rd Annual Linn Academy. Building on past success, they offer a product centered workshop to help users make the most out of their Linnworks accounts along with Ecommerce industry experts to share their industry know-how. ReplyManager is happy to announce that we will be present at both the Reading and Manchester shows!

Q2 of 2015- More Growth for Etail Sales

The US Census Bureau released the e-commerce retail sales numbers last month. Unsurprisingly, sales are up 4.2% from the first quarter of the year, at $83.9 Billion. This number is an increase of 14.1 % from the second quarter of 2014 when sales figures only increased by 1% from the first quarter of 2014.

Planning Your 2015 Holiday Shipping Strategy

Strategic preparations for the 2015 Holiday selling season are well under way for most small to large etail businesses. Along with marketing efforts and inventory decisions, shipping must also be planned for, especially considering the projected rising costs across most major carriers.

3 Tips to Improve Sales with Persuasive eCommerce

Persuasive eCommerce is the strategy etailers employ to attract and convince customers to make a purchase. Many eTailers use obvious graphical methods to get customers to spend their money, such as prominent positioning and sharp graphics (high contrast  and high quality images), but may not make use of psychological tactics.

4 Steps To Climb The Ranks and Grow Sales In Amazon

If you sell on Amazon, you might already know how important your keyword optimization is. Just as in traditional SEO, there is a method to Amazon’s rank madness, and there are specific actions you can take to improve your product ranking in Amazon.

6 Reasons Why Price Manager is a Must for Amazon Sellers

How does a seller retain visibility so the customer can find them while selling their products at a profit and not having to manually reprice their items every time there is a price fluctuation? Introducing XSellco Price Manager. Price Manager allows Amazon sellers to automate all their pricing to keep themselves competitive against other sellers. It provides sellers the competitive edge of real time repricing with minimal effort.

Mobilegeddon: Mobile-Friendly E-Commerce More Important Than Ever

In April, we wrote about the importance of mobile-friendly site design in the etail marketplace. Well, Adobe’s Digital Advertising Report for the second quarter of 2015 is out, and the numbers affirm how indispensable mobile design really is.